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Sam Fender gives twenty-five thousand pounds cash award to independent live spaces

The artist accepting his trophy in his hometown
Sam Fender won the honor last month in Newcastle

The star has handed over the entirety of his £25k Mercury Prize prize money to the Music Venues Trust, which works to save the United Kingdom's small concert spaces.

He was given the cheque on 16 October as his latest record his work was named the top album of the past year.

Fender has decided to give the cash to the MVT, in appreciation of the crucial part grassroots venues fulfilled in his early career.

"I personally would not have achieved what I am doing today if it wasn't for all the shows I did around the North East, and beyond, when I was beginning," remarked the artist. "These locations are iconic, but they are in difficulty."

Beginning in 2023, more than 150 of these locations have ceased operations – about 16% of the entire UK sector.

Recently, well-known musicians like the band Pulp, Coldplay, Katy Perry and Ed Sheeran have all backed the MVT in its initiatives to help venues survive, by applying a small levy to their admission fees, which supports smaller concert halls.

Fender also took part, raising more than £100,000 on his recent tour to help thirty-eight grassroots venues across Britain.

The money assisted locations that were confronting potential shutdown due to difficulties caused by floods, blazes and family tragedies, as well as licensing issues, court cases and neighbor objections.

Other venues were granted monetary aid in modernizing facilities and technical equipment that directly benefitted performers and concertgoers.

"The notion that money from concerts in large arenas supports the local stages, where it kicks off for performers like me, is just logical," Fender has stated.

Pulp on stage
They are one of the many acts who donated their honor winnings to charity

The musician is among several artists to give his award prize money to good deeds.

When Pulp received the prize in 1996 for their release Different Class, frontman Jarvis Cocker declared that the band would give their cash to the charity War Child.

That year, rapper and singer Ms Dynamite split her award between a few organizations, like the NSPCC and a Sickle Cell charity.

"And I gave a grand to my local community centre, to their gymnastics class, because I did gymnastics when I was growing up and they lacked new equipment," Ms Dynamite shared with the media.

Two years ago, the band gave their funds to the local youth club that supported their band, as well as other local music groups.

And 1994 winners the group gave their award to a multiple sclerosis charity after a acquaintance was diagnosed the condition.

"Winning was sufficient," said artist Heather Small. "The cash was the bonus but we could do without the extra, because we had the main prize. So our success impacted the lives of others."

In the past week, the Music Venues Trust revealed it had rescued two small stages in south-east England, by bringing them into local control.

The Joiners in that area and The Croft in Bristol were purchased under the community ownership program, which is supported by the arts council and music fans who purchase "shares" in the venues.

Written by

Megan Padilla

Social media strategist and content creator with 8 years of experience in digital marketing and viral growth tactics.

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